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Introduction
At A-Signs & Embroidery, we pride ourselves on helping businesses look the part. One company we’ve had the pleasure of supporting is Goody Demolition, a leading name in demolition services across the South East. They specialise in safe, efficient, and environmentally responsible demolition services, with over 60 years of experience. Learn more about their services here.
From branded vehicles to bold on-site signage, we have been working closely with Goody Demolition to ensure their branding is consistent and professional. In a fast-paced, high-visibility industry like theirs, clear branding isn’t just about appearances — it’s about credibility, recognition, and reinforcing trust.
In this blog, we’re taking a closer look at the range of branding projects we’ve delivered for Goody Demolition recently. From vehicle livery on diggers and vans to fuel bowser decals and impactful business signage, here’s how we’ve brought their brand to life — both on the road and on-site.
Vehicle Livery – Moving Branding in the Right Direction
When it comes to creating a strong visual presence, vehicle livery is one of the most effective branding tools — and Goody Demolition knows it. With a fleet that includes everything from plant machinery to vans, having consistent and eye-catching branding across all vehicles ensures their name stands out both on the road and on site.
We recently applied bespoke livery to a range of their machinery and vehicles, incorporating their bold logo and brand colours using high-quality, weather-resistant vinyl. Each design was tailored to suit the size and shape of the equipment, from compact van panels to the curved surfaces of heavy plant machinery – all completed on site.
The result? A mobile brand that commands attention, builds awareness, and reinforces Goody Demolition’s professional image wherever the job takes them. Whether it’s parked outside a project or travelling between sites, their branded fleet is now a powerful marketing asset in motion.

Fuel Bowsers – Branding Where It’s Least Expected
Branding doesn’t have to stop at the big and bold — it’s just as important on the smaller, functional elements of a site. That’s why we were thrilled to work with Goody Demolition on custom branding for their fuel bowsers.
Often overlooked, these fuel tanks are a key part of everyday site operations. By applying clear, professional vinyl graphics to them, we helped turn practical equipment into another opportunity to reinforce Goody’s presence across every corner of the worksite.
Branded with the company logo, these fuel bowsers now not only serve their purpose but also contribute to a more cohesive and professional-looking site. It’s all about the finer details – and at A-Signs & Embroidery, we believe every detail counts.

Business Signage – Making a Lasting Impression
People frequently notice a company’s signage first, therefore it’s important to Goody Demolition that their signs conveyed the impact and expertise of their brand.
We designed company signage that is now prominently displayed across their site. We used high-quality materials and clean, bold graphics to ensure that the signs not only look great but also endure the demands of an industrial environment.
These signs help create a strong first impression and tie the entire brand identity together, on and off site.

Branded Teamwear – Supporting a Great Cause
Beyond on-site branding, we were also delighted to support Team Goody Demolition in a different kind of challenge — a sponsor in the Race Across the LCO, an initiative led by Willmott Dixon to raise vital funds for Building for the Future, a charity supporting children and young people with additional needs.
To help the Goody team stand out during the event, we created a set of branded team t-shirts, complete with bold graphics and logos that captured their identity and made them instantly recognisable throughout the challenge.
It was a great way to bring team spirit and visual impact together while supporting a meaningful cause. We’re proud to have played a small part in their journey and to have helped spread awareness through wearable branding that made a statement on the move.

Consistent Branding, Wherever the Job Takes You
Working with Goody Demolition has been a brilliant example of how thoughtful, consistent branding can elevate a company’s presence across every corner of their operation. From diggers, vans and fuel bowsers to site signage and team t-shirts for a meaningful charity, every piece we created was designed to be functional, professional, and unmistakably Goody.
Want to see our vehicle livery in action?
Take a look at our YouTube channel to see the behind-the-scenes of how this project come together.
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